… but what about Investec’s own morality?
Investec Ltd. South Africa claims to be a company “Out of the Ordinary”.
Investec has even chosen a zebra as its logo.
In its extensive marketing campaign Investec welcomes new opportunities to impact positively on “our planet”.
- FROM INVESTEC’S MARKETING CAMPAIGN
Investec is the landlord of Erich Fischer Furriers, Johannesburg.
Ruth Harrison, who wrote Animal Machines, asserted: “… if one person is unkind to an animal it is considered to be cruelty, but where a lot of people are unkind to animals, especially in the name of commerce, the cruelty is condoned and, once large sums of money are at stake, will be defended to the last by otherwise intelligent people.”
This was written in 1964 and for her efforts in revealing shocking conditions in battery farming Harrison was added to the 1986 Queen’s Order of the British Empire honour’s list.
More than 50 years later Investec, by virtue of being the landlord of a fur shop, it is still making money from the senseless suffering of animals.
I am fully aware that as long as there is a demand for a product there will always be a supply.
However, any corporate can make an ethical choice as to whether it wants to be associated with a particular industry or not.
Robert Fischer of Erich Fischer Furriers announced on Monday, February 2 that Investec has recently renewed his lease.
Despite Investec knowing the facts behind fur farming it will not take a moral stand against the fur industry, which is inherently cruel. More shocking is that Investec seems totally blind to its hypocrisy when it comes to animal rights
Investec purports excellent business ethics (Investec’s Mission, Values and Philosophies). Adding that “… our purpose ultimately is not only about driving profits. We strive to be a distinctive specialist bank and asset manager, demonstrating cast-iron integrity, moral strength and behaviour which promotes trust. Our core values include unselfishly contributing to society, valuing diversity and respecting others”.
Investec seems amenable to placing animal welfare above commercial interests, as it supports several non-profit animal conservation projects:
– In alliance with a wildlife veterinarian Investec initiated its Investec Rhino Lifeline project.
– Investec funds the Endangered Wildlife Trust and the Carnivore Conservation Programme.
– Investec supports research on the impact of renewable energy on local bird life for Bird Life Africa. – Investec collaborates with World Wide Fund for Nature in the Living Amazon Initiative, which aims to conserve species and ecosystems in the Amazon.
Pink Dolphin (Picture from Investec Asset Management marketing material)
– By supporting Tusk Trust, an African conservation charity, Investec financially rewards top conservationists for their efforts to preserve African wildlife.
– Investec even cares about domestic animals and has sponsored the People’s Dispensary for Sick Animals and The Society for Animals in Distress (SA).
It is, therefore, an anomaly that Investec is associated with the fur industry in any way. Surely Investec would not want to rent to businesses that are inconsistent with Investec’s principles and image?
See Investec’s corporate responsibility statement for further detail:
Perhaps Investec’s concern about animals is just another marketing ploy to win over consumers?