Hugo Boss is a luxury brand name that appears on clothing as well as perfumes. Animal fur has been an integral part of Hugo Boss’s fashion house.
Fur in Hugo Boss’s fashion house – a thing of the past
The luxury fashion brand has now pledged to go completely fur-free as from Autumn’s 2016 collection.
Hugo Boss joins a growing list of fur-free brands and retailers, including Tommy Hilfiger, Calvin Klein, Stella McCartney, Zara, and ASOS.
Claire Bass, Executive Director of Humane Society International/UK states
“Every designer or fashion label that features real fur contributes to normalising what is in actual fact a grotesque industry. It’s all too easy to forget that behind every fur trim collar or gilet lies the pain and suffering of once living, breathing animals… So by setting a new trend of compassion, Hugo Boss is showing that it is never acceptable for animals to die for the catwalk, and that’s a fashion craze we really hope other luxury brands will follow.”